Introducing the bold and electrifying “Derby City Jam” from NULU New Louisville Whiskey Co.—a 9-year-aged straight bourbon whiskey that brings explosive flavor, unmatched character, and barrel-proof power in every sip. Bottled at 130.2 proof (65.1% ABV) and non-chill filtered for maximum depth, this high-proof small-batch bourbon is a tribute to Louisville’s rich bourbon heritage with a modern, rebellious twist.
Crafted from hand-selected barrels aged for nearly a decade, this expression offers a jam-packed profile of dark fruit, barrel char, brown sugar, and spice, living up to its nickname: “Derby City Jam.” With its post-apocalyptic label art and flavor intensity, this release is built for bourbon collectors, cask strength connoisseurs, and fans of unique, high-impact whiskey.
Key Features:
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Aged 9 Years in new charred American oak barrels
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Straight Bourbon Whiskey from Kentucky
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130.2 Proof / 65.1% ABV – Bottled at full barrel strength
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Non-chill filtered for maximum flavor retention
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Small batch, limited release
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Explosive fruit and spice profile
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Eye-catching “Derby City Jam” post-apocalyptic label artwork
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Bottled by the innovative New Louisville Whiskey Co. (NULU)
Tasting Notes:
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Nose: Black cherries, baked figs, vanilla bean, toasted marshmallow, rich oak
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Palate: Raspberry jam, charred oak, molasses, dark chocolate, warm cinnamon spice
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Finish: Long and warming with sweet pipe tobacco, cracked pepper, and lingering stone fruit
How to Enjoy:
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Neat: Best enjoyed neat for full appreciation of its high-proof intensity and complexity
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With a splash of water: Opens up softer fruit and vanilla tones
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On the rocks: Slight dilution brings out a smoother, sweeter finish
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In cocktails: Use sparingly in a bold Old Fashioned or Boulevardier
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Collector’s Piece: Perfect for bourbon collectors, hazmat-proof fans, and barrel strength lovers
FAQs:
Q: Is this bourbon chill filtered?
A: No. It is non-chill filtered to preserve its rich, full-bodied profile straight from the barrel.
Q: Is this a limited release?
A: Yes. “Derby City Jam” is a limited-edition single-barrel/small batch release and will not be reissued.
Q: What makes “Derby City Jam” unique?
A: The bold jammy fruit notes, 9-year age statement, cask strength punch, and eye-catching artwork make this bourbon one-of-a-kind.
Q: Who is NULU / New Louisville Whiskey Co.?
A: Known for pushing the envelope in the craft whiskey world, New Louisville Whiskey Co. (aka NULU) specializes in high-proof, single barrel, and experimental bourbon releases.
